Another editorial assignment that happened this summer, this time for a new exciting magazine called 3. Why 3 you ask?…

3 magazine celebrates Third Culture Individuals (TCIs) and the culturally curious alike, a testament to those born in one place but enriched by the experiences of numerous others.

Of course, 3 isn’t just for TCIs; the topics, themes and individuals highlighted will resonate with prospective and recent immigrants, and first-generation (and beyond) Canadians.

In-depth research, including a national survey and first-person interviews with Canadian newcomers, helped us glean insights to shape the values, voice and content to define 3.

Weaving together topics from identity to innovation, content will span commentary, in-depth profiles and cultural insights on style, tech, health, sports, food, travel, politics and more.  Exploring the pages of 3, readers will gain a deeper understanding and appreciation of the diverse experiences that shape our country—and our world.

My assignment was to profile Chef Norm Pastorin of BASTA! Filipino Kitchen. A new food option where locals and visitors can sample delicious Filipino cuisine. 

Norm is the face, the mind, and the creative genius behind BASTA! Norm is known to create memorable experiences through food. He has previously launched and operated popular Winnipeg restaurants, such as The Grove, The Cornerstone Bar and Restaurant, and Black Bird Brasserie, where he incorporated Filipino flavours throughout their menus.  

“I’ll do my best and try my hardest to be a good representative for the Filipino community,” says Norm. “It’s a huge opportunity for me to explore my personal cultural heritage.”  

Winnipeg is home to Canada’s largest Filipino community. With most Filipino restaurants located in the north and west ends of the city, we thought, what better spot for BASTA! than a central meeting place, like The Forks. Where everyone can connect with Filipino culture and food.  

When Norm thinks of his culture and tradition, he thinks of warm hospitality, large family gatherings, and delicious food shared by all. “It’s what I understand the Filipino culture to be,” says Norm.